Brand Consistency Across Platforms Grows Revenue by 20%

Brand Health Checker is a powerful self-assessment tool to measure your brand's perception in the market. It analyses crucial parameters like clarity, differentiation, relevance, recall, and consistency, offering a quick yet insightful assessment in under 10 minutes. In short, this is a quick inside-out self-check on your brand's vision vs business reality.

Who this is for

This powerful tool is built for founders, brand owners and managers, marketing managers to analyze various aspects of your brand and identify critical gaps in perception. The tool suggests a roadmap to fix them.

Login

Start with 3 free modules (no registration required). After completion, you can upgrade to unlock all modules and get complete insights.

What Will YouAssess

Founder's vision and its implementation
Brand's positioning, purpose, vision, mission, values and personality
Brand's perception in the market
Employees' understanding of the brand
Brand's visual identity and expression
Marketing initiatives and their effectiveness

Our Purpose-CentricBranding Methodology

Our brand audit methodology has been tried and tested over brands for decades. It identifies critical gaps in brand perception and establishes a strong foundation for your brand's development.

40 Strategic Questions

Incisive questions to assess key aspects of your brand, consumer, market, employees, and organizational culture

8 Modules

Purpose-centric categories to critically analyse the vision vs reality gaps

Gap Analysis Dashboard

A visual representation of your brand's vision alignment and critical gaps

Truth Framework Evaluation

A comprehensive assessment of understanding your product, market and consumer

Implementation Roadmap

Actionable steps and marketing plan insights to take away based on the gaps identified

Module Overview

Vision & People Gap Analysis

Assesses alignment between founder's vision and current business reality.

People & Image Gap Analysis

Evaluates how well internal culture aligns with brand promises.

Vision & Image Gap Analysis

Measures gaps between intended brand vision, purpose, and customer perception.

Truth Assessment Framework

Evaluates understanding of product, market, and consumer insights.

Brand Foundation Strength

Assesses clarity and strength of brand positioning, purpose, values, and personality.

Brand Expression Consistency

Evaluates consistency of how the brand is expressed visually and verbally.

Brand Manual & Guidelines

Assesses the documentation clarity, quality, and implementation of brand guidelines.

Marketing Implementation & Performance

Evaluates the alignment of brand strategy and marketing activities.

Unlock the Right Plan for Your Brand

Choose the perfect plan to unleash your brand's full potential

← Swipe to see all plans →

Solo Check
For individual founders & marketers
Free / one time
  • Brand Health Overview
  • Brand Score
  • Modules (1–8) • Brand Gap & Truths Analysis
  • Module-wise Performance • Brand Foundation Strength
  • Priority Action Recommendations
  • Founder: 1 • Top Mgmt / Team / Customer: —
  • Validity: One time (no expiry)
Team Check
For leadership teams and core staff
₹1,999 / one time
  • Everything in Solo Check and:
  • Brand Personalization
  • Founder up to 2 • Top Mgmt up to 5 • Team up to 20
  • Priority Action Recommendations
  • One-time report (no re-assessment)
  • Validity: One time • SLA: NA
360 Review
For brands wanting team + customer input
₹2,999 / one time
  • Everything in Team Check and:
  • Workshop Recommendations
  • Implementation Roadmap
  • Re-assessment: up to 3
  • Founder up to 5 • Top Mgmt 10 • Team 50 • Customer 100
  • Consultation: 60 min (one-time)
  • Email support 24–36 hrs • Validity: 1 month
360 Deep Dive
For growing brands with large teams and customer base
₹4,999 / one time
  • Everything in 360 Review and:
  • Re-assessment: up to 10
  • Founder up to 10 • Top Mgmt 25 • Team 100 • Customer 1000
  • Consultation: 60 min (one-time + one follow up)
  • Email support 12–24 hrs • Validity: 3 months
Enterprise
Custom solutions for scale
Custom
  • Everything in 360 Deep Dive and:
  • Dedicated Brand Manager
  • Re-assessment: Unlimited
  • Consultation: 60 min / month
  • Email support 8 hrs (Priority) • Validity: 3 months

* Features marked with asterisk are yet to be launched

Is your brand thriving, surviving or flattening?

Find out right now!

Free Assessment | 10 Min Completion | Instant Results